About - I Do Diary

Welcome To I Do Diary

Inspired by her own journey down the aisle, Jasmine created I Do Diary to offer future brides a better planning experience. I Do Diary offers a range of practical tools and beautifully designed products, all crafted to make wedding planning less stressful. Their signature Wedding Planner Book has become a best-seller, providing brides with a detailed, step-by-step guide for organising their weddings from start to finish. Plus, with its convenient digital PDF format, you can effortlessly access and manage your wedding plans on the go.

What you’ll love about choosing I Do Diary for your wedding:

Expertise from a real bride: Every tool and product is designed to solve real wedding challenges with ease and elegance. The products have been developed in collaboration with brides to ensure it meets their every need.
On a Tight Budget: We understand how expensive weddings can be. If a comprehensive planning service feels out of reach, I Do Diary offers the next best solution—affordable planning tools and resources that empower you to create your dream wedding without breaking the bank.
Personalised Gifts for Bridesmaids: Delight your bridal party with our thoughtfully curated, personalised gifts that add a special touch
Marriage Prep Tools: I Do Diary is the only planner on the market that includes essential marriage preparation resources, guiding you through this exciting journey beyond just wedding planning.
Female-Led, Passion-Driven Business: Led by passionate women who are dedicated to supporting and empowering brides each step of the way.

Origin Story

Planning my wedding amidst the covid pandemic was a rollercoaster to say the least. As the bride-to-be, I felt a lot of the brunt of the planning fell squarely on my shoulders. The final months leading up to the wedding felt daunting and overwhelming. Even on the day itself, it was hard to truly unwind, let go, and fully immerse in the celebration. Looking back, despite the joy of the event, I couldn’t shake the question: Why do brides endure such stress to create the ‘perfect day’ at the cost of their own happiness leading up to it?

Conversations with fellow brides revealed I wasn’t alone in this experience. Many shared the stress of wedding planning, shedding light on the silence around its challenges. It seems that the bride is expected to know exactly what she wants and tends to take the reins when it comes to planning and keeping track of it all. Quite frankly, it’s exhausting!

From this discovery, it became clear that brides needed a more supportive, enjoyable approach to wedding planning. This led me to dedicate the next year to researching, curating, and crafting the ultimate wedding planning brand: I Do Diary. With a singular goal in mind, I Do Diary was born to relieve fellow brides from the burden of pressure and stress I personally felt, aiming to reshape the experience into an enjoyable journey!

So what sets I Do Diary apart from the rest? It’s not just another product in the market; it’s a labor of love crafted by a bride for other brides. For a solid year, I poured my heart and soul into shaping the perfect wedding brand, all to make sure future brides have a smoother journey. From the very beginning, I’ve been hands-on, tirelessly refining, drafting, and testing numerous prototypes to ensure incredible quality and a design that fulfils your wildest dreams.